Zeus: Data Insights Tool
Zeus is our proprietary engine for hard data developed to quickly ingest and transform incoming data into a structured data set that our team can torture and mine out the most valuable insights.
Our clients can expect easy to use excel workbooks built around the core business fundamentals driving their retail business. Analytics focus around Sales Performance, Store Insights, Replenishment and Demand Planning and designed to grow sales, optimize inventory and minimize fines. And with Legacy behind the grid, there is no software purchase necessary and no mind-numbing software training required!
Shopper Insights Tool
Consumer view is a crowd-sourcing based mobile tool used to understand the shopper’s viewpoint and roll this into actionable insights for brand teams and buyers.
Consumer View provides visibility into in-store intelligence (pricing & in-stock audits) while monitoring promotional activity and placement. With this tool, we’re able to generate valuable floor-level data from consumer intercepts and perform real-time competitive recon.
Store Demand Generation
Based on either insights or sales goals we can put our call center to work to target the best stores to engage with the department managers to generate incremental sales. This might be for specific promotions, new item launches or simply areas we divine bad inventory numbers. This is a highly effective way to drive performance via targeted opportunities.